ARMSTRONG FLOORING / DIAMOND10® PRODUCT LAUNCH

Diamond10® Technology is a patent-pending innovation from Armstrong Flooring that harnesses the properties of real diamonds to create the highest scratch, stain, and scuff-resistant Luxury Vinyl Tile (LVT) flooring in the industry. To help Armstrong develop a compelling presence for a major trade show, we created their full-scale trade show booth, graphics, and demo video that captured the supreme durability and stain resistance of Diamond10® technology.

The 'Office Nemesis' video we created for the product launch recently won BEST OF SHOW and a GOLD ADDY from the American Advertising Federation (AAF) Greater Lehigh Valley 2018 Addy Awards and a SILVERY ADDY at the Philadelphia American Advertising ADDY® Awards 2018.